why it is compulsory that we apply gopichandanam while doing vihita karmas like sandhyavandanam and etc.,

A) If we apply gopichandanam while doing our vihita karmas like sandhyavandanam and other good deed the virtue (punyam) which we earn from it will be multiplied by 1 crore times. To get more from less we should apply gopichandanam daily on our body.
यो मृत्तिकां द्वारवती समुद्भूतां करे समादाय ललाट मध्ये ।
करोति नित्यं पुरुषोर्ध्वपुंड्रं क्रीया फलं कोटिगुणं सदा भवेत् ।।
नरसिंहाचार्य सुळिभावि
मठाधिकारि,
गुंटूर, उत्तरादिमठम्
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